One Sore Neck

I woke up with a horrendous neck ache this morning. I think that it's time to start looking for a new pillow. The one that I had worked fine for a while, but not anymore sad to say. I have pretty much tried every pillow on the market and have no idea which one to try next. If nothing, I think that I need to trade in this body for a new one.  I'm looking at this one... it looks pretty good! I like the idea of it being nice and cool, but will that be enough?? I hate to waste money on something that only promises to work. I need some recommendations... anyone??

oops, forgot the link and now I have lost it. If you have the perfect pillow, please leave me a comment before my neck falls off!